Freed Pointe shoes were the first to work on the theory that the shoes should fit and suit the foot, at a time when shoes were usually made in only one fitting and strength.
This development coincided with what is considered to the renaissance of ballet in Europe and the USA, when the giants of 20th Century choreography were starting to develop their art.
Freed of London were therefore privileged to work with the Companies who became their instruments. For example Balanchine at New York City, Ashton and MacMillan at the Royal Ballet, Forsythe at Frankfurst, Neumeier at Munich, Cranko at Stuttgart, Petit and later Nureyev at the Paris Opera, to name but a few. This ethos continues. Freed Pointe shoes continue to be developed to meet the need of each generation of dancer and choreographer.
Due to the unique use of natural materials and hand lasting the shoes will both support and position the foot in the optimum position to encourage development of technique and avoidance of injury. The roll call of companies and ballerina for whom we are the shoe of choice speaks for itself.
We are worn by: Tamara Rojo, Marianela Nunez, Auriele Dupont, Sylvie Guillem, Lucia Lacarra, Alessandra Ferri, Nina Ananiashvili, Paloma Herrera, Diana Vishneva..
"I love my Freed shoes because they feel like wearing beautiful hand made gloves.
They are so light and feels really comfortable.
Sometimes I can go on stage without trying them on before because I know they are going to be great!
Freed shoes are very important to me.
I love how they look and how they feel on my feet."
and my Freeds
is what I always
take with me on stage"
"I love my Freed shoes because they allow me to confidently dare to take quick balances by the way they wrap around my foot giving me a grounded freedom when I'm on pointe."
"It was like a dream come true
the first time I tried
Freed shoes, and now I
can't imagine my
ballet career without them"
HANDMADE IN LONDON SINCE 1929